Pardot Marketing Automation Suite for SugarCRM
If you utilize the web to generate sales prospects and you want to sell more, Pardot paired with SugarCRM is the killer app for sales in the Web 2.0 world.
Pardot's powerful capabilities take the thinking out of automating followup by scoring prospects based on their activities and steering your sales staff to spend time with the leads who are most likely to become buyers. Pardot is how CRM can deliver on the promise of sales enablement.
- Prospect Insight
Prospect Insight is an on-demand marketing automation solution that can show your sales team exactly where to spend its time in order to maximize ROI. Advanced micro-level web analytics allows Prospect Insight to capture all relevant prospect activities, both on and off your site, and help you determine who is showing the most buying signals. - Pardot Mobile for iPhone
Pardot Mobile allows you to access your assigned Prospect Insight records on your iPhone. - LeadDeck
LeadDeck is an Adobe Air desktop application that provides real-time alerts on visitors and prospects. - Quick Start Implementation Packages
IncorTech can get you up and running with Pardot and SugarCRM in no time with one of our quick start packages. - Training
We want to ensure that you have a complete understanding of how to use Prospect Insight. We have various resources you can utilize to help drive your company to success. - Consulting
Whether you need to optimize your sales and marketing processes or design revenue-focused programs, we can help you accelerate your entire selling process with individually tailored programs.
See Pardot in Action:
Pardot Data Inside Sugar CRM Contact Record:
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Benefits of Prospect Insight
Lead Scoring
Auto-scoring leads based on their activity on your website provides objective data in an otherwise subjective process. At a glance, your sales rep can look at her leads, quickly prioritize them and follow up with those mostly likely to become opportunities.
Automated Lead Nurturing
Marketing automation solutions allow you to place your non-sales ready leads into nurturing tracks. You can then ensure that your marketing efforts periodically "touch" them via automated, timed, one-to-one advertising such as email or direct mail.
Web Analytics At the Prospect Level
Advanced micro-level web analytics allows you to view a log of all touch points with your prospect. See the pages your prospect has visited, files downloaded, email correspondence, and more.
Website Caller ID & Anonymous Visitor Tracking
Although B2B marketers would love to follow up with most website visitors, the majority of your traffic will unfortunately be anonymous. Some studies have shown that as little as 2% of website visitors become real prospects. Track the other 98%.
